Research and Report Consultancy

The Overlooked Importance of Positionality and Reflexivity in Qualitative Research

The Overlooked Importance of Positionality and Reflexivity Statements in Qualitative Research

In qualitative research, validity is not merely technical — it is deeply interpretive, ethical, and relational. Yet, while researchers meticulously detail methods, tools, and coding frameworks, they often gloss over or omit a critical component: positionality and reflexivity. This oversight undermines not only the credibility of the study but also its epistemological integrity. At Research … Read more

The Crisis of Theoretical Underpinning in Qualitative Research

The Crisis of Theoretical Underpinning in Qualitative Research

Despite the growing acceptance and institutionalization of qualitative research in academia, many studies still fall into a critical trap — they lack a solid theoretical foundation. While qualitative methods are celebrated for exploring complexity, meaning, and lived experience, they are increasingly being used in ways that are conceptually shallow, methodologically misaligned, and analytically weak. This … Read more